Search is being replaced by answers. ChatGPT, Perplexity, and Google's AI Overviews now decide which businesses get named when a buyer asks a question. This feed covers AI marketing, AI search, and Answer Engine Optimization (AEO) / Generative Engine Optimization (GEO) — the discipline of getting AI to recommend you.
What is Answer Engine Optimization (AEO)? It's the practice of getting AI answer engines to recommend your business by name when a potential customer asks. When AI answers a buyer's question, it names a handful of companies and ignores the rest — if you're not named, you don't exist to that buyer. Traditional SEO optimized for ten blue links; AEO/GEO optimizes for the single AI answer that's replacing them. It's the most important marketing shift of the decade, and most owners haven't noticed it happening. Want to see whether AI recommends your business today? Text Rudy the word SCAN for a free AI Visibility check.
Updated August 6, 2026 · 4:23 PM MT · 28 stories
When a buyer asks ChatGPT, Perplexity, or Google's AI who to hire, AI names a few businesses and ignores the rest. Find out where you stand in 60 seconds — free.